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Case 2: Medicine Hat Meat Traders: Beefing up a Family Business Conduct an internal analysis by evaluating the main functions of Medicine Hat Meat Traders

Case 2: Medicine Hat Meat Traders: Beefing up a Family Business

Conduct an internal analysis by evaluating the main functions of Medicine Hat Meat Traders and assessing its financials.
Complete a SWOT analysis.
Use a pros and cons list to decide which products and markets the company should pursue. What do you recommend?

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