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Case Questions 1. What emblematic functions can a bicycle serve? Be specific. 2. How can a bicycle be part of a social status transition? 3.
Case Questions 1. What emblematic functions can a bicycle serve? Be specific. 2. How can a bicycle be part of a social status transition? 3. Do scraper bikes derive their product meaning from the culture or the individual? Explain your answer. 4. What sacred meaning(s) might a bicycle hold for a consumer? What are the implications for marketers
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