Case Study in Balance Scorecard

Ajinomoto is a food processing company listed in Bursa Malaysia. Ajinomoto (Malaysia) Berhad started its business operations in 1961 as AJI-NO-MOTO Monosodium Glutamate (MSG) producer. It is one of the very first Japanese companies to be set up in Malaysia. Ajinomoto (Malaysia) Berhad has since grown into a dynamic food and seasoning manufacturer marketing diverse brand names that is trusted by Malaysian for decades.

The company is committed to protect and improved the environment in all areas of the company's operations. We also dedicated to providing a safe and healthy workplace environment to all employees and those related to our operation activities.

Due to the company's commitment on environment and financial performance, the company decides to implement Balance Scorecard to measure both financial and non financial measurement for the year 2021.

You are required to prepare a report to the Board of Directors covering the following;

(a)Introduction of Balance Scorecard to the board of directors.

(15 marks)

(b)You are required to link the company's long term budget to Balance Scorecard using the information as provided in the latest financial statement in Bursa Malaysia.

The link must cover the following;

.

(i)Research into new products

(ii) Existing and future markets for current and new products.

(iii) Production processes for new products.

(iv) Resources for production such as raw materials, labour, automation

machineries using artificial intelligence.

(v)Logistic resources required.

(vi) Any other existing changes can be made to improve the company's profit and

services to the local community.

(70 marks)

(c) Conclusion and Recommendation