Case: Wilcox Fresh Case Prompt: Do a cultural analysis of potential Chinese consumers, determine whether you will do a global, local, or hybrid marketing strategy, and outline your advertising plan. BE AS SPECIFIC AS POSSIBLE Name: Date: PART 1: Analysis Will you do a global, local, or hybrid strategy approach? Why? What slogan will you use? Why? What is your advertising plan? Include specific forms of media and how you will use them. You'll also want to include the reasoning behind your choices. Part 2: Reflect on the Experience Write a reflection about the process of Completing a culture analysis of/for Wilcox Fresh. What course concepts did you see "come to life" most? What was most difficult about this process? What came easily? What are at least two things that, from this exercise, you will remember about the role of cultural analysis n consumer behavior? Reflections should be no less than 3 paragraphs (a paragraph is 4-6 sentences) Case: Wilcox Fresh Case Prompt: Do a cultural analysis of potential Chinese consumers, determine whether you will do a global, local, or hybrid marketing strategy, and outline your advertising plan. BE AS SPECIFIC AS POSSIBLE Name: Date: PART 1: Analysis Will you do a global, local, or hybrid strategy approach? Why? What slogan will you use? Why? What is your advertising plan? Include specific forms of media and how you will use them. You'll also want to include the reasoning behind your choices. Part 2: Reflect on the Experience Write a reflection about the process of Completing a culture analysis of/for Wilcox Fresh. What course concepts did you see "come to life" most? What was most difficult about this process? What came easily? What are at least two things that, from this exercise, you will remember about the role of cultural analysis n consumer behavior? Reflections should be no less than 3 paragraphs (a paragraph is 4-6 sentences)