Question
Case: You are a marketing manager in small second-hand furniture and electronics company in Kuala Lumpur and Selangor in Malaysia . prepare the following for
Case:
You are a marketing manager in small second-hand furniture and electronics company in Kuala Lumpur and Selangor in Malaysia.
- prepare the following for your small business:
Market research
Situation analysis & SWOT analysis
Market needs
Market trends
Competition
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Marketing Mistakes And Successes
Authors: James F. Dartley
11th Edition
978-0470169810, 0470169818
