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Channels of distribution have several functions. Which of the following describes transactional functions? a. Buying, selling, and risk assumption b. Post-purchase service and maintenance c.
Channels of distribution have several functions. Which of the following describes transactional functions? a. Buying, selling, and risk assumption b. Post-purchase service and maintenance c. Financing and information dissemination d. Assembly, storage, sorting, and transportation
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Strategic Marketing
Authors: Nigel Piercy and David Cravens
10th edition
78028906, 978-0078028908
