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Check for plagiarism: The case study titled Ethics of Offshoring: Novo Nordisk and Clinical Trials in Emerging Economies exemplifies the significance for Multinational Corporations (
Check for plagiarism: The case study titled "Ethics of Offshoring: Novo Nordisk and Clinical Trials in Emerging Economies" exemplifies the significance for Multinational Corporations MNCs to uphold ethical standards and social responsibility. Novo Nordisk, a multinational pharmaceutical company and a global leader in diabetes care, emphasizes innovation and corporate social responsibility to create its brand image as a responsible player in the industry. The company's commitment to ethical standards is integral to its triplebottomline approach, which encompasses environmental and social responsibility along with economic viability.
To succeed as a pharmaceutical company, Novo Nordisk must participate in clinical trials for the development of new medication. These trials demand a significant allocation of resources, involving a large number of patients while incurring substantial costs. Such trials are critical to the MNCs pursuit of innovation while ensuring the safety of new drugs in the market. The shift in conducting these clinical trials in developing countries raises ethical issues.
Novo Nordisk maintains detailed Corporate instructions to conduct ethical clinical trials as this is very important to the company. The company adheres to ethical universalism, ensuring all trials follow the same protocol regardless of the country in which they are conducted. Each trial must follow the principles of voluntary informed consent, patient privacy, and independent review to ensure the ethical conduct of medical research.
The chief medical officer of Novo Nordisk, Anders Dejgaard, faces a challenging situation when contacted by a Danish national newspaper for an interview on the offshoring of clinical trials by Danish pharmaceutical companies. This request follows allegations of unethical practices in trials conducted by multinational pharmaceutical companies in developing countries. As the journalist investigates Novo Nordisk's stance on these issues, Dejgaard faces the dilemma of deciding whether to proceed with the interview, considering economic and legal analyses.
Case Analysis
It is appropriate for companies like Novo Nordisk to conduct clinical trials in countries like India, both economically and ethically. If done properly, the location of where clinical trials are performed should align with the economic and ethical viability of the trials. Being able to perform trials in countries like India would allow a greater population diversity in the drug trials to test against, while also allowing different populations of people to have the first opportunity to cuttingedge medicine.
To be able to properly do this economically, the multinational corporation must ensure that the countries hosting the drug trials are financially viable while also having the proper medical facilities and training. However, the measures that need to be taken to ensure the clinical trials are done ethically will require more guidelines. In practice, the multinational corporation would have to create a version of ethical convergence by starting with a set of universal corporate ethics while adjusting to local countries when ethical relativism is needed. Due to the medical nature of Novo Nordisk, any ethical framework used would need to be biased toward ethical universalism to ensure that quality of care and research are always met.
As stated in the case, Novo Nordisk would need to ensure that it follows Medical ethics voluntary informed consent, respect of patients, performing independent reviews scientific ethics the use of valid measurements and statistical techniques and samples that are unbiased and sufficiently large and create a corporate policy of ethics that must be followed for every region they operate in and where drug trials are performed. Having a set of universal corporate ethical guidelines which is considered ethical universalism is an important starting point for a multinational corporation to ensure that they have a baseline of ethics to return to when local decisions have to be made. The corporate guidelines would need to align with internationally recognized guidelines that are created by unbiased governing bodies.
At the local level, a corporation like Novo Nordisk would be able to adjust to some of the local ethics, but they should only do that if local differences do not degrade the ethical framework of the corporation. For example, different regions may have different religious or cultural backgrounds that impact the foods, locations, or patterns of how business is operated. A corporation should be able to adjust to some of the local differences, while only taking actions that they would also do in a more stringent developed nation. The corporation should not allow bribery or lower standards of practices, even if the region allows it A large corporation like Novo Nordisk should have internal reviews between the different regions to help ensure that any unethical practices are permit
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