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Choose a pure click business. Briefly describe the e-business model. Identify the major competitors for this business. Choose one of the direct competitors and compare
Choose a pure click business. Briefly describe the e-business model.
Identify the major competitors for this business. Choose one of the direct competitors and compare these two businesses. What are the competitive advantages and disadvantages of this business against its competitor? You will determine the comparison criteri yourself. There is not set standard number and list of criteria for comparison. It is your task to come up with a full-fledged competitive grid. Prepare a scoring sheet for each criterion and score the two businesses in comparison to each other. Scoring can be over 5 or 10 for each criterion, that is also your choice. However, you should provide an explanation of why you have made such a scoring for each of those points.
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