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Class, heres a great opportunity for a peer response. Take a look at the ratios below. Select a category and examine how these ratios might

Class, heres a great opportunity for a peer response. Take a look at the ratios below. Select a category and examine how these ratios might be useful to an external financial statement user: Profitability Ratios Gross Profit Rate = Gross Profit / Sales Return on Equity = Net Income / Average Common Stockholders Equity Return on Sales = Net Income / Sales Earnings per Share = (Net Income Preferred Dividends) / Average Common Shares of Stock Outstanding Market Price and Dividend Ratios Price to Earnings (PE) Ratio = Market Price of Common Share / Earnings per Share Dividend Yield = Dividends per Common Share / Market Price of Common Share

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