Question
Coca-Cola is implementing a balanced scorecard. The following measures are proposed: Perspective Measure Target Financial Return on Investment (ROI) 20% Customer Customer Satisfaction 95% Internal
Coca-Cola is implementing a balanced scorecard. The following measures are proposed:
Perspective | Measure | Target |
Financial | Return on Investment (ROI) | 20% |
Customer | Customer Satisfaction | 95% |
Internal Process | Cycle Time (Days) | 7 |
Learning & Growth | Employee Training Hours | 40 hours |
Discuss how Coca-Cola can achieve these targets.
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Financial and Managerial Accounting Information for Decisions
Authors: John Wild, Ken Shaw, Barbara Chiappetta
5th edition
978-1259317552, 1259317552, 978-0078025600, 78025605, 978-1259335013, 1259335011, 978-1259347641
