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Come up with four new brand names for four distinct products/businesses of your choosing. The four brand names should include at least one arbitrary, one

Come up with four new brand names for four distinct products/businesses of your choosing. The four brand names should include at least one arbitrary, one fanciful, one generic, and one either suggestive or descriptive. Please also define each of the categories you use. Don't forget that for each trademark you need to tell me what it is being used for. For example, "Fish and More" for a store that sells fish supplies. Then, in a sentence, explain which is the strongest legally (meaning it would receive the highest level of protection) and why. (5 pts).

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1. Suggestive/Descriptive: _______ for _____________. 2. Fanciful: _______ for _____________. 3. Arbitrary: _______ for _____________. 4. Generic: _______ for _____________. 5. ___________ would receive the strongest legal protection because . . .

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