Choose a well- known organisation (e. g. a retail company or a business with a high media

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Choose a well-

known organisation

(e. g. a retail company or a business with a high media profile)

and collect as much information as you can about it:

● artefacts such as products;

● communications such as adverts, press releases, websites;

● stories of the organisation,

e. g. in case studies or the media.

Analyse the information in order to make a judgement about the type of culture the organisation has.

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