Company Coca Cola Introduction This should cover: a short background to the organisation; how the organisation started up (what innovation/problem to solve/influences in the external environment) the current innovation drivers or influences it is experiencing (external factors) to develop new products, services and processes. Main section: Enabling innovation - the challenges and opportunities. a review of internal processes and structures as platforms for innovation; an exploration of policies, practice and organisational activities; an exploration of the role played by employees, managers and leadership in innovation at the organisation: the role of Intellectual Property. Identify the main forms of IP in your organisation and discuss why IP is important to them. Conclusion - Provide a summary of how successful the innovation strategy is at the organisation you researched. reference - 5 All relevant info has been given, I don't have anymore information to provide (Not going to be used as my own work)