Company: IntuitProduct$/$feature$/$program: app feature to track vehicle gas mileage for tax reportingCLV variables that would be impacted $($using equation #$1$ from above$)$:The margin of the product would change due to the cost of developing the new feature; assuming no change in the price of the product, adding the cost of this feature reduces the margin per unit.If potential users are interested in this new feature, it could increase the probability of a prospect adopting the product. We would need to make an assumption about the $\%$ increase in probability of success or adoption rate.If current users like the feature and it increases their satisfaction with the app, then the number of periods customers typically keep the app could increase. We would need to make an assumption about the average number of periods that the app is kept.Would this result in a higher CLV$?$ Our assumptions would lead to an answer to this question, which would help us decide whether to implement the new feature or not.You have another $7$ examples to choose from in the article $($PICK $3$; do not use the examples in section $4,$ as they don't work well for this assignment$).$