Company Name- Pillitteri Estates Winery

Target Market- United Kingdom

Research on the export of wine from Canada to the new target market; the United Kingdom

SECTION 3: MARKET SELECTION

3:1Concentration (Focus on Culture, Law, Demographics and Barriers)

SECTION 4: MARKET ENTRY

4:2Product Distribution Strategies

4:3Pricing Strategies

Dear Tutor, I was hoping to get detailed information on market selection and market entry {(3.1) and (4.2, 4.3)}. THANK YOU.

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