Question
Company X intentionally added a manipulating device into their passenger cars for better performance. However, when it was caught by a regulatory body for the
Company X intentionally added a manipulating device into their passenger cars for better performance. However, when it was caught by a regulatory body for the infringement, X faced a lot of customer outrage and its brand identity of X was severely tarnished. Suggest different ways X could revitalise its brand or reconceptualise its brand identity?
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Customer Service Career Success Through Customer Loyalty
Authors: Paul R. Timm
6th edition
133056252, 978-0132553001, 132553007, 978-0133056259
