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Compare and contrast the strategies used in traditional media (like radio and TV) with digital media in advertising campaigns. Analyze how the shift to digital
Compare and contrast the strategies used in traditional media (like radio and TV) with digital media in advertising campaigns. Analyze how the shift to digital platforms has impacted advertising strategies, targeting, and audience engagement.
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Business Statistics In Practice
Authors: Bruce Bowerman, Richard O'Connell
6th Edition
0073401838, 978-0073401836
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