Competitors

Here are collected statistics for both Weller Entertainment and its Japanese competitors:

Weller Entertainment

Produces television shows with a focus on drama and action

Profit: $124 million ($44 million from Japanese sales)

Target audience: mature audiences

Approach: live actions series distributed to television companies and streaming services

Markets: Australia, New Zealand, Japan (new)

Viewership for latest series (Outback Ridge): 6.7 million on average per episode in Australia and New Zealand, 3.48 Million on average per episode in Japan.

Amount of channels/networks programs are shown: three networks (one Japanese), one streaming service (Australia only).

NH TV

Produces television shows with a focus on comedy and drama

Profit: $147 million

Target audience: families and 11-18-year-old audiences

Approach: Live action and animated series distributed to television companies and streaming services

Markets: Japan

Viewership for latest series (Goodnight Yuri-san): 7 million on average per episode.

Amount of channels/networks programs are shown: five networks, two streaming services.

Gurren Shows

Produces television shows with a focus on high-budget sci-fi

Profit: $88 million

Target audience: teenagers

Approach: live-action series distributed to television companies with exclusive rights.

Markets: Japan

Viewership for latest series (Avatar Rangers): 8.8 million on average

Amount of channels/networks programs are shown: two networks.

Organisational requirements for reports:

Use formal language in reports

Where possible, relate characteristic and statistics to that of Weller Entertainment

Analysis must include example programs, which can be referred to at a later date

question

A)Identify one trend in the Japanese production companies and write a report about your findings and how Weller Entertainment can take advantage of the trend. Folow the organisational guidelines (Refer to learner's guide) when writing the report.