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Complete a current ketchup Category Competitive Landscape Map that doesn't include Kris's product, label the X and Y axis with what you believe are the

  1. Complete a current ketchup Category Competitive Landscape Map that doesn't include Kris's product, label the X and Y axis with what you believe are the key category drivers
  2. Complete a Future Category Competitive Landscape Map that includes Kris's Ketchup and the competitors you identified in your Strategy Canvas (your X and Y axis labels should be different)

Can you help me to draw a Landscap for Heniz Ketchup with other two competitice?

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