Complete this chart with Ford Motors Company information.

Section 7:5 C's of Credit Analysis How Assessed The C What It Measures Personal qualities Character Credit trustworthiness -Credit Score Probability of meeting obligations Existing investment in business Capital Potential to invest more Work history and business/personal references FICO credit score The "skin" ($) you have put into your business Ability and willingness to invest further . Profitability of the business/ability to generate cash flow Other sources of cash flow, e.g., salary from a job Forecasted data showing ability to service debt Value and liquidity of assets owned by the business Value and liquidity of owner's personal assets Capacity Cash flow available to service debt Funder's margin of safety Assets available as security for a loan Funder's margin of safety The current operating environment Competitive landscape Risk of the investment Collateral Specific use of the funds; likelihood of success . Industry/economic data Conditions