Question
ConAgra Foods Inc. has decided to sell all of its meat-processing plants and get out of its meat-processing business in order to raise the company's
ConAgra Foods Inc. has decided to sell all of its meat-processing plants and get out of its meat-processing business in order to raise the company's net profits. How will the sale of the processing plants affect ConAgra's marketing mix?
Select one:
a. It will affect only ConAgra's four Ps-not its marketing mix.
b. It will affect all of ConAgra's marketing mix elements, either directly or indirectly.
c. It will affect only the product element of ConAgra's marketing mix.
d. It will not affect the promotion or distribution elements of the ConAgra marketing mix.
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