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Conduct a brainstorming session for New Product Development 2. Decide on either: a. A new to the world idea b. A modified version of a

Conduct a brainstorming session for New Product Development

2. Decide on either:

a. A new to the world idea

b. A modified version of a current product/service and logo (

3. Describe the product and its benefits/features (

4. Decide on the new product/services TARGET market and explain how and why you chose this market. (

5. Decide on the position of the product in the market and show the 4 ps of the product/service. (

6. Create a 30-60 second commercial for the product to show the class! (

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