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Conduct a Brand inventory of The Walt Disney Company. Please include: Elements, current marketing programs, POPs, PODs Branding strategies (extensions, sub-brands, etc.) Brand portfolio analysis
Conduct a Brand inventory of The Walt Disney Company. Please include:
- Elements, current marketing programs, POPs, PODs
- Branding strategies (extensions, sub-brands, etc.)
- Brand portfolio analysis
- Competitors' brand inventory
- Strengths and weaknesses
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