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Conduct research on the ways that Walmart communicates its value proposition to its customers, Then: respond to the following: Think about OGP (Online Grocery Pickup)
- Conduct research on the ways that Walmart communicates its value proposition to its customers, Then:
- respond to the following:
- Think about OGP (Online Grocery Pickup) and Walmart+ (Membership Services). Explain why these options are good for Walmart and how they meet consumers' needs.
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Retail Category Management
Authors: Deborah C. Fowler, Ben K. Goh
1st edition
135152089, 978-0135152089
