Congratulations! You have been hired by the Abilene CVB to help them: $($a$)$ inventory their best attractions; $($b$)$ determine their primary target markets$)$; $($c$)$ create a new logo and slogan $($brand$)$ that includes two brand pillars; $($d$)$ determine their competitive set, and $($e$)$ position themselves against $($d$)$ using $($a$)$ and $($b$)$ above.Thus, you will need to prepare a report $($using research$)$ that describes the unique attributes of Abilene, TX$.$ To do so$,$ find research $($can be technical reports, personal interviews, etc.$)$ which shows what it is about the area, that makes it potentially unique as a tourism destination.Based on the primaryattractions found, fully describe the primary markets the Abilene CVB should be targeting and explain how measurable, accessible, substantial and actionable they will likely be$.$Once completed, create a logo and a slogan to be used in promoting Abilene as a tourism destination which includes two brand pillars.Next, using your determined primary targetmarkets and primary attractions, determine which cities they are most likely competing with for visitors. Then, use the "five D$\text{'}$s$"$ to position the Abilene CVB against those cities that you believe they are competing with. Finally, give five clear recommendations to the Abilene CVB $(9$ if a group of $2)$ for how they should best incorporate your findings. For each step, the more research $($and good research$)$ you have to base your decisions on$,$ the better your report will likely be$.$You should use a minimum of three sources $($likely technical reports, websites, online articles, or personal interviews$)$ for this project $(5$ if in a group of $2).$Please submit your final report by $11$:$59$ pm on March $4.$ Make sure to include: a reference page revealing all references cited i$.$e$.,$ technical reports, website, article used, etc.$)$; and an Aggie Honor Code signed by all members of your group.Theassignment is worth $150$ points.