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Consider techniques (see list below). List the techniques you should use and what can you address by using that technique. Identify which variable(s) in your

Consider techniques (see list below). List the techniques you should use and what can you address by using that technique. Identify which variable(s) in your dataset you should use for each technique.

a) Use frequency distributions, crosstabulations (contingency tables), and graphs to describe categorical variables

B) Use of exploratory data analysis to summarize quantitative variable

d) Include a confidence interval to estimate a population mean

e) Include a confidence interval to estimate a population proportion

f) Identify an opportunity to answer a question using a t-test

(This is the list of variables I recommend for you to use)

Product related:Number of pages visited by visitor about product related pages

Product related duration:Total amount of time (in seconds) spent by the visitor on product related pages

Bounce rate:Average bounce rate value of the pages visited by the visitor

Exit rate:Average exit rate value of the pages visited by the visitor

Page value: Average page value of the pages visited by the visitor

Special day:Closeness of the site visiting time to a special day

(Feature name Feature description/ Number of categorical values)

OperatingSystems: Operating system of the visitor /8

Browser:Browser of the visitor /13

Region:Geographic region from which the session has been started by the visitor /9

VisitorType:Visitor type 'New Visitor,'' ''Returning Visitor,'' and ''Other''/ 3

Weekend:Boolean value indicating whether the date of the visit is weekend /2

Month:Month value of the visit date /12

Revenue:Class label indicating whether the visit has been finalized with a transaction

image text in transcribed
Revised Online Shopper copy copy . . . fx V D E G H K L M N O P Q R S mational_Duratio ProductRelate ProductRelated_Duratio BounceRates ExitRates PageValu SpecialDE Month Operating Browser Region TrafficTy: VisitorTy| Weekend Revenue 0 0.2 0.2 0 0 Feb 1 1 1 Returning FALSE FALSE 0.1 0 Feb N 2 Returning FALSE FALSE 0.2 0.2 0 Feb 3 Returning FALSE FALSE 2.666666667 0.05 0.14 0 Feb 2 4 Returning FALSE FALSE 627.5 0.02 0.05 0 Feb Returning TRUE FALSE 154.2166667 0.01578947 0.02456 0 Feb 3 Returning FALSE FALSE 0.2 0.2 0.4 Feb Returning FALSE FALSE 0 D.2 0.2 0 Feb 5 Returning TRUE FALSE 37 0 0.1 0.8 Feb 3 Returning FALSE FALSE 738 0 0.02222 0.4 Feb Returning FALSE FALSE 395 0.06667 0 Feb Returning FALSE FALSE 407.75 0.01875 0.02583 0.4 Feb Returning FALSE FALSE 280.5 0 0.02857 0 Feb 3 Returning FALSE FALSE 98 0.06667 0 Feb Returning FALSE FALSE 68 0 0 Feb Returning FALSE FALSE 1668.285119 0.00833333 0.01631 0 Feb 3 Returning FALSE FALSE 0 D.2 0.2 0 Feb D W Returning FALSE FALSE 334.9666667 0 0.00769 0 Feb Returning TRUE FALSE 32 0 0.1 0 Feb 3 Returning FALSE FALSE 2981.166667 0.01 0 Feb Returning FALSE FALSE 136.1666667 1 Feb Returning TR FALSE 0.2 0.2 0 Feb Returning FALSE FALSE 0 0.03333 0 Feb Returning FALSE FALSE 15 0.1 0.8 Feb 3 Returning FALSE FALSE 0.2 0 Feb Returning TRUE FALSE 156 0.04 0 Feb Returning FALSE FALSE 1135.444444 0.00285714 0.00952 0 Feb 3 Returning FALSE FALSE 76 0.05 0.1 0 Feb 3 Returning FALSE FALSE 63 0 0.05 0.2 Feb Returning FALSE FALSE 1582.75 0.04347826 0.05082 54.1798 0.4 Feb Returning FALSE FALSE 35 0 0.1 0 0 Feb 3 Returning FALSE FALSE 78 0 0.0666 0 Feb 6 Returning TRUE FALSE 209.5 0 0.025 0 Feb 1 Returning FALSE FALSE 183.6666667 0.04 0.08 0 Feb Returning FALSE FALSE 380.5 0.01428571 0.02857 0 Feb Returning FALSE FALSE 2086.242857 0.01538462 0.02035 0 Feb Returning FALSE FALSE 388 0.025 0.05625 0 Feb 4 Returning TRUE FALSE 198 0 0.02857 0.8 Feb 4 Returning FALSE FALSE 63 0.02857143 0.0714 0.6 Feb 3 Returning FALSE FALSE 487 0 0.02222 0 Feb 6 Returning FALSE FALSE 4084.393939 0 0.00179 0 Feb 4 Returning FALSE FALSE 22 0 0.06667 0.6 Feb Returning FALSE FALSE 310.1666667 0 0.00667 0 Feb 4 Returning FALSE FALSE 34 0 0.0 0.4 Feb 3 Returning FALSE FALSE 88 0 0.05 0 Feb Returning FALS FALSE 22.25 0.0030303 0.00606 0.2 Feb Returning FALSE FALSE 222.4 0.01714286 0.05714 0 Feb Returning FALSE FALSE 80 0.06666667 0.13333 0.2 Feb Returning FALSE FALSE 800.8333333 0 0.00364 0 Feb 3 Returning FALSE FALSE 0 J.2 0.2 0.6 Feb Returning FALSE FALSE G U AM N N W N H MO V W N H H N O A J H H NOG W O N G H H D + 8 N H B R DO . G P O H H A A N E H H E W E N A N T W G D V V DO N S S DO W N G A A N U H N W N DO O N W H W N O V O W W N O H D O N I NH 0 0.2 0.2 0 Feb Returning TRUE FALSE 265.1666667 0.01111111 0.02611 0.2 Feb 3 Returning FALSE FALSE 29 0 0.1 1 Feb 2 Returning TRUE FALSE 160 0 0.075 0 Feb N D WN Returning FALSE FALSE 135.6666667 0.05 0.025 0.4 Feb 4 Returning FALSE FALSE 0.2 0.2 0.2 Feb Returning FALSE FALSE 0.2 0.2 0.6 Feb N N W N W Returning FALSE FALSE 998.7416667 0 0.01474 19.4471 0.2 Feb Returning FALSE FALSE 104 0 0.05 0 0.4 Feb Returning FALSE FALSE 381.6865079 0.01176471 0.04657 0.6 Feb Returning FALSE FALSE 169 0 0.01667 0.4 Feb 3 Returning FALSE FALSE 400.8 0.05 0.12083 0 Feb 3 Returning FALSE FALSE 1553.583333 0.009 0.01967 38.3085 0 Feb Returning FALSE FALSE 706.5 0 0.00714 0 0 Feb 4 Returning TRUE FALSE 0 0.2 0.2 0 Feb Returning FALSE FALSE 798.3333333 0 0.01264 22.916 .8 Feb Returning FALSE TRUE 6951.972222 0.00215054 0.01501 0 0 Feb FALSE NUNNANNNI 3 Returning FALSE 0 0.2 0.2 0 0.6 Feb 1 Returning FALSE FALSE 102 0 0.00741 0 Feb Returning FALS FALSE 0 J.2 0.2 0.2 Feb Returning FALSE FALSE 0 0.2 0.2 0 Feb Returning FALSE FALSE 197.3777778 0.025 0.0525 0 Feb Returning FALSE 43 0 0.1 0.4 Feb 3 Returning FALSE FALSE 426.6666667 0 0.0125 0 Feb 2 Returning FALSE FALSE 135 0 0.0666 0 Feb Returning FALSE FALSE 588.3333333 0 0.025 0 Feb 1 Returning FALSE FALSE 2111.341667 0.00434783 0.01449 11.4394 0 Feb Returning FALSE TRUE 76 0 0.05 0 0.6 Feb Returning FALSE FALSE 0 0.2 0.2 0 1 Feb 3 Returning TRUE FALSE 0.2 0.2 0.4 Feb Returning FALSE FALSE 208 0 Feb Returning TRUE FALSE 270 0 0.01667 0.8 Feb Returning FALSE FALSE 39.5 0.02 0 Feb Returning FALSE FALSE 60.01666667 0.05833 0 Feb Returning FALSE FALSE 0.2 0.2 0.8 Feb Returning TRUE FALSE 0 0.2 0.2 0 Feb Returning FALSE FALSE 150 0.05714286 0.08571 0 Feb Returning FALSE FALSE 138 0 0.06667 0 Feb Returning FALSE FALSE 337.5 0.02857143 0.02381 0.4 Feb 3 Returning FALSE FALSE 620.0333333 0 0.00789 0 Feb 2 Returning FALSE FALSE 168.8461538 0 0.01176 0.4 Feb 3 Returning FALSE FALSE 0 0.2 0.2 0 Feb 2 Returning TRUE FALSE 52 0.1 0 Feb Returning FALSE FALSE 649.25 0 0.01538 0 Feb New_Visi FALSE FALSE 925.3333333 0.0037037 0.02593 0.6 Feb Returning FALSE FALSE 33 0.2 Feb Returning FALSE FALSE 1566.5 0.05 0.06667 0.2 Feb 3 Returning FALSE FALSE 105 0 0.025 0.6 Feb 4 Returning FALSE FALSE 50 0.03809524 0.08095 0.6 Feb Returning FALSE FALSE 644.2 0.00416667 0.03167 0 Feb 4 Returning FALSE FALSE

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