Considering the 5 Cs what type of distribution channel should be used to distribute a new XBox product? Address all 5 Cs in your answer.

Which retailer(s) should represent and sell the XBox? Why? In terms of their range of distribution coverage, is the retailer intensive, selective and exclusive? Why is this aspect important to your product sales?

Should I use wholesaler(s)? Talk about at least three functions they will perform for your product.

Should I have a transactional website where consumers can purchase your product? If yes, explain why this option is important to your target market. If no, explain why not.