Question
Construct a market positioning map (MPM) with Google and its two (2) major competitors. In your written analytical findings, discuss the consumer perception of the
Construct a market positioning map (MPM) withGoogle and its two (2) major competitors.In your written analytical findings, discuss the consumer perception of the companies' products, services, and marketing strategies. Provide written analytical comments on the MPM matrix results and sources in the a p a format
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Management Fundamentals
Authors: Robert N. Lussier
4th Edition
0324569645, 978-0324569643
