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construct a total ANNUAL revenue analysis (describing your calculations) AND list the Pro's and Con's for each of the following 4 alternatives that Souter has

construct a total ANNUAL revenue analysis (describing your calculations) AND list the Pro's and Con's for each of the following 4 alternatives that Souter has (everything must be justified by citing references to support your answers, besides the same case description): a. Maintain the Status Quo (Describe Beck's current revenue model and make the total annual calculation) b. Increase the Fixed Fee (make an assumption of the increase and justify that assumption) c. Reduce the Fixed Fee for the Radio and Charge a Fee for Each Dispatch. Describe the 2 part revenue model including the specific fee for each part (show a range of price for each part), that you would charge, justify it and make the calculation of total annual revenue for each price point per part of your revenue model. For example, if you charge 400 a month as a fix fee and a % of dispatch fee, what would be the total revenue for this price point? Do that for different price points) d. Reduce the Fixed Fee Only for the Summer (define the decrease on fee, justify it an make calculation to get the annual revenue under this model)

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