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Country: Singapore What are the strategic issues? Detailed Task: Zara is one of the world's largest apparel retailers domiciled in La Coruna - Spain. Zara

Country: Singapore What are the strategic issues?

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Detailed Task: Zara is one of the world's largest apparel retailers domiciled in La Coruna - Spain. Zara specializes in fast fashion and is part of Inditex Group. Zara's retail scores are located everywhere around the world. However, Zara's production and headquarters are still located back home. Because of COVID-19, Spain and many European countries were severely affected, restriction limiting people movements were mounted by various Governments in Europe - Spain included and as a result, Zara stores were forced to close their doors. This significant disruption has persuaded Zara's top management to relocate its entire production and headquarters to a country that has managed COVID-19 well and steadily lifted the restrictions. Zara is thinking of relocating to either Australia, New Zealand or Singapore

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