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Craft Beer Marketing Assignment You are opening a Craft Beer and Restaurant business in Vancouver. Research the craft beers and food menu. 1. What is
Craft Beer Marketing Assignment You are opening a Craft Beer and Restaurant business in Vancouver. Research the craft beers and food menu. 1. What is your product line? 2. Research both channels, direct or indirect, for the distribution of your craft beers? 3. What are some marketing strategies you can employ to promote your business in Seattle, Portland, and Victoria? What does Vancouver have to offer that the other cities dont? What is your unique selling point? 4. Using the personal selling techniques, prospecting and presenting, what would you do in presentations to sell
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