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Critically analyse the terms strategic position, strategic choice, and strategy in action. How does analyzing the organization's internal and external environments help determining the
Critically analyse the terms strategic position, strategic choice, and strategy in action. How does analyzing the organization's internal and external environments help determining the said three concepts?
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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