Cross-Culture communication Case Study
Cross-Cultural Communication Case Study This case is focused on managing cross-cultural communication. When teams consist of people . - h from different cultures working apart from one another in different locations, social distance or a- " lack (if-emotional connection can cause miscommunication, misunderstanding, and distrust. For - ' this assignment, student assumes that she/he works as a newly hired manager of a global team for amultinational organization that is headquartered in Seattle, Washington. The company's -' executive team has tasked the global team manager with devising an effective plan to " .' "communicate the emergence of a potential pandemic with the rm's branches in Italy, India, "_'-United Arab Emirates (UAE), and Brazil. The company needs to be proactive to manage risks . and operational changes that the pandemic could cause locally and globally. The manager must I ' take into account cultural differences among the global teams and incorporate relevant implications into the plan for communication purposes. _ Student must develop a multilayered plan. In the first section of the plan, student should present a \"Cross-Cultural Engagement Framework,\" which can be a list of 5-8 categories of distinct\" practices that enable a manager to understand and communicate more effectively with individuals om a particular cultural group (e.g., verbal and non-verbal behaviors, approaches to _ conict, communication style). Subsequently, student will utilize the list to guide her/his research to identify the specic practices relevant to each country mentioned above. For instance, what is a common approach that Italians utilize to deal with conict? Student needs to organize the plan in a manner to dedicate individual sections to each cultural group. Next, informed by the list of specic practices for each population, student should offer an effective strategy that can assist her/him to achieve engagement. This section answers the question, \"Now that I know about this group's culture, what strategy can I use to effectively deliver the message about the potential pandemic and its implications?\" Possible components to address in the I _ section of \"Engagement Strategy\" include a highly customized message to deliver the news to ' the group of interest, medium and technology (e.g., email, live meeting, and multiple channels), frequency of communication, expected response time, managing two-way feedback, expression of disagreement, and ensuring inclusion, and potential communication barriers and associated mitigation strategies. The integration of the Cross-Cultural Engagement Framework and .- ,1, Engagement Strategy should provide a means of more effectively understanding and .' 7. ' communicating with different cultural groups. :i'rThis case analysis/plan will be 5-7 pages (excluding cover page and reference page); APA 9;; writing conventions should be followed with a minimum of six (6) sources referenced and ' cited
