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Customers spend time using a wide range of channels. It's therefore important for businesses to ensure a consistent message in order to maximize its effectiveness.

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Customers spend time using a wide range of channels. It's therefore important for businesses to ensure a consistent message in order to maximize its effectiveness. This idea is mainly associated to Select one: a. Cross-platform adoption O b. Monitoring Insights O c. Multichannel reduction O d. Social media audits

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