D21 Marketing Metrics: Product Perfo X Launch Meeting . Zoom X + C e.centennialcollege.ca/d21/le/content/807110/viewContent/9616289/View X Activity: Calculating Growth Rates and Cannibalization On a piece of paper, answer the following, showing all formulas & calculations. Take a picture of your work and upload to the Week 5 Assignment Folder. Coffee sales have been steady for this coffee shop. Yearly Sales in 2021 can be found in the grid to the left (Yearly Coffee Sales). This is also what is continued to be expected (assuming no cannibalization occurs from new products). In 2022, the coffee shop decides to introduce a flavoured coffee and the results can be found in the middle grid (Flavoured Coffee Sales in 2022). Total coffee sales for 2022 accounting for the new product launch are to the right & have assumed no cannibalization. Yearly Coffee Sales (Same for 2021, 2022, 2023..) Flavoured Coffee Sales In 2022 Total Coffee Sales 2022 (No Cannibalization) Regular Coffee Price $1.80 Flavoured Coffee Price $2.10 Total Brewed Coffee Sales (#) 1,200 Total Flavoured Coffee Sales (#) 100 Total Coffee Sales (#) 1300 Total Brewed Coffee Sales ($) $2,160 Total Flavoured Coffee Sales ($) $210 Total Coffee Sales ($) $2,370 1. What was the $ Growth Rate in coffee sales between 2021 and 20227 2. Assuming $ Sales in 2023 were 10% higher than 2022, what would the sales have been for 2023? 3. What is the Growth Rate in coffee $ Sales from 2021 to 20237 If 45 of the new flavoured coffee sales in 2022 were "taken" from what otherwise would have been non-flavoured 4. coffee sales, what would Total $ Sales in 2022 have been, taking into account this impact of cannibalization? Show all X