Dawn seems to have a better understanding of the societal classification of products, but she is still confused on where Triple D needs to go from here.

You explain to Dawn that Triple D's goal should be to add long-run benefits without reducing its product's pleasing qualities so that they achieve both immediate customer satisfaction and long-run benefits.

Dawn shakes her head ruefully. "That's a tall order when your company's name is Decadent Donut Delights. How do you recommend we do this without spending a fortune? Yes, we're making money, but we're still relatively small."

Which of the following options should you recommend to Dawn?

Select the three best options from the choices below and click Submit.

Sponsor a multifaceted education campaign to help consumers better understand the keys to healthier food choices.

Use canola oil or palm oil instead of shortening as a trans-fat-free alternative for frying the donuts.

Offer a frozen yogurt alternative instead of high-fat ice cream in the donut sandwiches.

Offer a "lite size" ice cream sandwich that offers fewer calories and a lower price.

Reduce the size of the current ice cream sandwiches but do not change the product price.