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Describe 2 companies in the same industry - 1 larger than the other.Then, compare and contrast their SOVs.How does the larger company's advertising tactics differ

  1. Describe 2 companies in the same industry - 1 larger than the other.Then, compare and contrast their SOVs.How does the larger company's advertising tactics differ (if at all) than the smaller company? Are there any major differences or similarities?
  2. Think of how you use social media.Are you subject to any 1 company's SOV more than any others?Explain - why or why not?

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