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Describethe marketing mix (product, price, place, and promotion) and its use when planning an event. Identify and share at least 2 marketing platforms an event
- Describe the marketing mix (product, price, place, and promotion) and its use when planning an event.
- Identify and share at least 2 marketing platforms an event manager can use to gain traffic or attention for an upcoming event.
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The marketing mix also known as the 4Ps Product Price Place and Promotion is a foundational framework used in marketing to effectively plan and execute strategies When planning an event the marketing ...
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Introduction To Business Analytics
Authors: Vernon Richardson, Marcia Watson
1st Edition
1265454345, 9781265454340
