Develop an advertising strategy for Geely's launch of their new "Geometry" in the Australian market. This should include a positioning statement, message and content strategy, message execution and selection of advertising media.Provide rationale for your choice.

Question 4: (10 marks)

Design an advertising copy for a magazine to promote the forthcoming launch of Geometry in the Australian market. You can use external images and software such as Photoshop/Illustrator/Canva or any other free ad design software to design your ad.

In your design, you must consider the target segment, their needs and the advertising strategy you recommended in question 3. You may also refer to articles on the internet on best practices for designing a magazine ad and demonstrate how you used these principles in your design.