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Developing and executing effective marketing strategies can help a company achieve the desired business outcomes. However, in order to win in a competitive marketplace, a
Developing and executing effective marketing strategies can help a company achieve the desired business outcomes. However, in order to win in a competitive marketplace, a company must establish a clear competitive advantage. Examine the relationship between a clear competitive advantage and successful marketing strategies by doing the following:
- Conduct research and identify an example of a company that is winning because of its marketing strategies.
- Share an example of a winning marketing strategy the company has implemented in the past three years.
- How does the winning marketing strategy you shared reflect the company's competitive advantage?
- Explain how a clear competitive advantage contributes to long-term marketing success?
- Use at least one credible source. Please be sure to cite your sources
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