Dezmon is leading a new venture for his company. He is being asked to determine in advance what to do if the anticipated goals are not reached in the first year. He must determine now at what point the company will wait and see what happens, invest more in marketing, or abandon the venture altogether. Dezmon is developing which of the following?

A$.$ Crisis management plan

B$.$ Functional strategy

C$.$ Tactical plans

D$.$ Competitive strategy

E$.$ Contingency plan