Differential Analysis Report for Sales Promotion Proposal Rocket Shoe Company is planning a one-month campaign for August to promote sales of one of its two shoe products. A total of 584,000 has been budgeted for advertising, contests, redeemable coupons, and other promotional activities. The following deta have been assembled for their possible usefulness in deciding which of the products to select for the campaign. Cross-Trainer Running Shoe Shoe Unit selling price $41 $45 Unit production costs: Direct materials $ (6) $(10) Direct labor (3) (3) (2) (3) Variable factory overhead Fixed factory overhead (3) Total unit production costs $(16) $(20) Unit variable selling expenses (13) (12) (8) (4) United selling expenses Total unit costs ${37) $(36) Operating Income per unit $ 9 No Increase in facilities would be necessary to produce and sell the increased output. It is anticipated that 30,000 additional units of cross-trainer shoes ar 25,000 additional units of running shoes could be sold without changing the unit seling price of either product Required: 1. Prepare a differential analysis report presenting the additional revenue and additional costs anticipated from the promotion of cross-trainer shoes and running shoes Rocket Shoe Company Proposals for Sales Promotion Campaign Differential Analysis Report Cross-Trainer Shoes Running Shue Differential revenue from proposals Differential cost of proposals: Direct materials $ Direct labor Variable factory overhead Variable selling expenses Sales promotion expenses Differential cost of proposals Net differential income from proposed sales promotion campaign