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Diffusion of innovation is a process by which the acceptance of an innovation is spread by communication to members of social system over a period

Diffusion of innovation is a process by which the acceptance of an innovation is spread by communication to members of social system over a period of time. Identify and explain the Paper Boat's innovation initiatives in the following elements:

a. Type of innovation

b. Channels of Communication

c. Social System

d. Time

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