Direct Matoidit Var ances Venneman Comeany produces a product that requires 16 standard pounds per unt, The standand price is 110.00 per pound. If 5,900 units required 97,200 peunds, which were purchased at $9.40 per pound, what is the direct materials (a) price viritince, (b) quartity yanance, and (c) total direct materials cent ineriancel? Enter a favorable variance as a negoteve number using a mieses vign and an unfovocable variance as a posilve number. 3. Direct materials price variance. b. Direct mateiais quentity vartance c. Total deect materials cort variance