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Discuss the functional process and ways marketers can strategically use Public Relations, Personal Selling, and Direct to Marketing communication methods in building profitable and successful
Discuss the functional process and ways marketers can strategically use Public Relations, Personal Selling, and Direct to Marketing communication methods in building profitable and successful businesses.
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Quantitative Methods For Business
Authors: David Anderson, Dennis Sweeney, Thomas Williams, Jeffrey Cam
11th Edition
978-0324651812, 324651813, 978-0324651751
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