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Discuss which one of the energizing or leveraging attributes is being used in lululemon company, whether or not it is effective and why this is
Discuss which one of the energizing or leveraging attributes is being used in lululemon company, whether or not it is effective and why this is so
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Essentials of Marketing Research
Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau
2nd edition
