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Discussion Question After an initial enthusiastic response by the U.S consumer plant-based substitute meat products has slowed . Based on your readings of segmentation and

Discussion Question After an initial enthusiastic response by the U.S consumer plant-based substitute meat products has slowed . Based on your readings of segmentation and marketing research, what market segments should be considered primary target audiences for these types of products, and what type of marketing research should these producers conduct to attempt to ger their marketing effort back on track

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