Disintermediation in terms of marketing is when intermediaries are not in the supply chain or decision-making process. This system is very important for companies because they do not need third parties to provide a product or service. For example, companies such as Dell and Samsung are a notable example of disintermediation since they sell many of their products directly to the customer. This factor affects companies positively in their profit because disintermediation reduces cost and increases efficiency, but it eventually requires work harder due to the job diligence. However; this method cannot be used for all companies. When products are not well known to consumers, it might be difficult to have high sales. The product requires a middleman between distribution channels in order to have a positive impact on revenue.

based on the above ideas what you think about it and brief summary.