Do you agree that there is a future for low budget

cars like Nano in other markets besides India? Do

you think Tata Motors is going in the right direction

by trying to develop its low cost Nano models

adapted to European and U.S. markets? How would

you evaluate a likelihood of success of the Nano on

the U.S. market? What should Tata Motors do to

win American consumers?

Source: This case was prepared by Tetyana Azarova of Villanova Uni