Question
Do you shop online?Do you use physical retail stores as a 3D catalog where you shop the various brands/product attributes then purchase online for price?How
Do you shop online?Do you use physical retail stores as a "3D catalog" where you shop the various brands/product attributes then purchase online for price?How should a marketing manager plan for this growing practice by consumers?
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Integrated Marketing Communications Strategic Planning Perspectives
Authors: Keith J. Tuckwell
4th edition
133157873, 978-0133157871
